TikTok & Digital Marketing One of the social networks that has undoubtedly set a trend today and that has positioned itself as one of the most used worldwide is Tik Tok. The impressive social network allows you to create and share videos of up to 60 seconds and has more than 800 million users, and counting! Who all […]
Category: Marketing
How Google Digital Garage Can Help with Growing Your Small Business
Why learn with Google Digital Garage? As Google is the most used search engine in the world, it is probably the best place to learn. It is said that 86% of the UK population use Google so it undoubtedly makes sense to put your efforts into the world’s leading company as you are most likely […]
What is Dark Social?
Dark social isn’t as scary as it sounds Dark Social may sound threatening, but it is simply a phrase for content shared via social media that marketers cannot easily trace. Dark social is about the traffic of online sharing rather than the content. These can be described as invisible shares that happen privately one-to-one through channels such […]
How to Write Content Optimised for Search/User Intent
Why Is Search Intent Important In Content? When a user types a search phrase into a search engine, also known as search intent or user intent, this is an expression of their aim or intention. When writing content, it’s vital to understand the aim or intention of the audience you are writing for as this […]
Core Web Vitals You Need to Know About
What are Google’s Core Web Vitals? Google considers Core Web Vitals to be a set of particular elements that contribute to a webpage’s overall user experience. Three key page performance and user interaction statistics make up Core Web Vitals: ‘Largest Contentful Paint’, ‘First Input Delay’, and ‘Cumulative Layout Shift’. Largest Contentful Paint (LCP) LCP is […]
What is Parasite SEO?
What is meant when we say ‘Parasite SEO’? Parasite SEO is among the most effective strategies you can use, particularly if you’re just getting started. Parasite SEO enables users to post their blogs and other material on the main website page, being one of the most effective tactics for users to improve their Google rankings. […]
Our Favourite Coffee Shops to Work in Brighton
What are the best coffee shops in Brighton to work in? Brighton has earned a reputation for its coffee culture, and narrowing down the options has been difficult. There are many hot spots to unwind and put your thinking cap on, so we have picked out our favourite places to go when we aren’t in […]
How AI is Changing Digital Marketing
AI and Digital Marketing, where are we heading? In today’s business world, Artificial Intelligence (AI) refers to software that can learn and improve without human intervention. This means that, while we’ve grown accustomed to machines assisting us with heavy lifting, they can now begin to assist us with tasks that require analysis and decision as […]
Our Favourite 3 AI Copywriting Software’s
What’s the best AI Copywriting Software? AI copywriting software’s are digital programs that employs artificial intelligence and other cutting-edge technology to generate various forms of material for you. They are starting to really change the digital marketing landscape. You only need to supply the software a few seed keywords or sentences to give it an idea […]
Best Digital Marketing Events in Brighton 2022
Looking for digital marketing events in Brighton this year? BrightonSEO: 7th – 8th April 2022 BrightonSEO is a two-day search marketing conference in Brighton. It occurs twice a year and brings together some of the top speakers in the search industry. It’s a hands-on experience. It’s well-thought-out and useful. It will not only be a great opportunity to […]
